For the people you shop forPersonal shopping for your actual life
Your life,beautifullycurated
Emily is your assistant with taste, always on the lookout for items that fit your life. Tell her who you are and what you love and she'll curate shopping moments filled with products you can browse, save, and buy.
Shopping starts from your life, not a search bar
For the people you shop for
For the hobbies you come back to
For life moments you’re planning ahead for
For everyday upgrades you keep putting offHow Emily works
A few personal details for a world of curated finds
Emily is your assistant with taste, always on the lookout for items that fit your life.
Step 1
Tell Emily who matters
Add the people you shop for - partner, family, friends, pet, or just yourself.
Step 2
Choose what you love
Pick your hobbies and interests so Emily understands what you actually do.
Step 3
Set your style
Choose an aesthetic that reflects your taste - from minimal and quiet luxury to bold and expressive.
Step 4
Get your products
Emily uses your people, hobbies, and style to create a curated discovery experience just for you.
Why Emily is different
Emily builds shopping around your real life and surfaces products before you know you need them.
Emily is different
Built around your real life
Every person, hobby, and moment becomes a living shopping system that evolves over time.
Proactive, not reactive
Emily doesn’t wait for you to search - she finds and curates products based on your life automatically.
Not a feed
No endless scrolling or generic content, just curated products chosen specifically for you.
Emily's finds
Everything in your life becomes a curated shopping moment.
Business & Pleasure Co.Striped Beach Umbrella$199.00
Mountain holidaysAdded Jun 16
ReformationLinen Pleated Shorts$128.00Mountain holidaysAdded Jun 16
Faithfull The BrandFloral Swimsuit$159.00Mountain holidaysAdded Jun 16
Le SpecsVintage Round Sunglasses$89.00Mountain holidaysAdded Jun 16
Mansur GavrielStructured Leather Bag$495.00Mountain holidaysAdded Jun 16
KayuWicker Basket Tote$165.00Mountain holidaysAdded Jun 16
CastanerEspadrille Wedge Sandals$180.00Mountain holidaysAdded Jun 16CompletedworksPearl Drop Earrings$210.00Mountain holidaysAdded Jun 16
TotemeWhite Linen Blazer$620.00Mountain holidaysAdded Jun 16KhaitePainted Silk Scarf$185.00Mountain holidaysAdded Jun 16
Your life,Beautifully curated.
Download Emily and start creating your moments.